Public relations is all about connection, collaboration, and timing—a concept reflected in the work of the best PR professionals on the planet. Recently, 1DS, a company well-known for its work in social media marketing and talent management, made a thoughtful and strategic choice by bringing PR professional Jeffrey Mann on board as their new PR lead. But if you ask them, they’d probably say it was less about filling a role and more about finding the right person to help them grow in a powerful new way.
Jeffrey first met with 1DS as a client himself. He had approached them for work on a different project, and over a casual lunch in Santa Monica, something clicked. The synergy was obvious, and both parties quickly realized that there might be a bigger opportunity here. Jeffrey wasn’t just looking for a partner, and 1DS wasn’t just looking to expand its services. They found common ground in a shared vision, and the idea of working together was a natural next step.
For Jeff, the role at 1DS is an opportunity to build something new—something that hasn’t been at the forefront of the company’s stand-out set of offerings in the past. While they excel in the industry as experts of social strategy, influencer management, and media distribution, they were looking to take their public relations to an entirely new level. With Jeff’s expertise, the company can now offer a fully integrated PR service to supercharge the impact of everything else they do.
Jeff brings a wealth of experience in PR that’s hard to ignore. From generating $1 million through a webinar born from a PR initiative to making $100k for a company from a single podcast, Jeff has a proven track record in knowing how to amplify a brand’s presence. But beyond the numbers, there’s something else that sets him apart—his approach. He’s not just about making noise for the sake of it; he’s about making the right kind of noise at the right time.
John Hyland, CEO of 1DS, is clear about why Jeffrey is a perfect fit. “Jeffrey is the kind of person who gets things done. He’s smart, connected, and doesn’t stop until he finds a way to make things happen.” And that’s exactly the kind of energy 1DS is looking for as they expand their media presence. However, John also emphasizes that this isn’t just about adding a new service to the company’s roster. It’s about growing in a way that feels organic and true to what 1DS already does well.
As a company, 1DS has always focused on building personal brands and amplifying their reach in creative ways, often through influencer marketing and targeted media campaigns. Now, with Jeffrey leading the PR efforts, they can dive even deeper and expand on those strategies. Jeff understands the importance of personal branding in today’s media landscape—how the people behind the company often matter as much as the company itself. He’s bringing a fresh perspective that feels both timely and necessary.
The relationship is still in its early stages, but the potential is clear. In an era where personal brands, podcasting, and digital media are taking center stage, having someone who is focused on these areas is essential for maximum impact and growth. Jeff’s ability to create meaningful media opportunities, whether through podcasts or strategic partnerships, is something the company hasn’t fully tapped into before. Now, they can.
1DS is known for its best-in-class approach to social and digital media, and they’ve built up a strong reputation over the years. Jeff’s role will complement that foundation as they move forward. As John Hyland put it, “Our expectation for Jeff is to keep being himself, doing what he does best, and help us continue growing in the areas we’ve always excelled at.” That’s exactly what they’re doing—growing, but in a way that feels thoughtful and purposeful.
It’s an exciting road ahead for the 1DS crew. Jeff Mann’s addition to the team is a reflection of where the company is headed. It’s less about a flashy hire and more about aligning with someone who gets the bigger picture—who understands that PR today is about more than press releases and media hits. It’s about building connections, creating stories, and amplifying the things that matter most. Jeff and 1DS are now strategically aligned to do just that.
To see more of what Jeffery Mann is up to, visit his Instagram.
To learn more about 1DS and its services, visit their website.
Published by: Josh Tatunay