By: Tucker Allen – Maison De Noir
DAVOS, SWITZERLAND—January 23, 2025—In an era where sustainability and quality are often seen as competing priorities, One Water Global Inc. (One Water) is demonstrating that premium hydration can be both high-quality and environmentally conscious. The woman-owned brand made a significant appearance at the World Economic Forum in Davos, where its elite bottled water found its way into the hands of world leaders, CEOs, and prominent changemakers.
From the pristine springs of the Canadian Rockies to the Himalayas and Japan, One Water is challenging traditional perceptions of what it means to drink responsibly. With its patented Interlocking Bottle Technology, the company is seeking to reshape industry standards, showing that a single innovation can potentially revolutionize the bottled water market.
One Water: Where Innovation Meets Sustainability
Founded by Joelle El-Khatib, One Water aims to be more than just another premium bottled water; it strives to be a statement. Every bottle symbolizes a commitment to purity, innovation, and sustainability. The brand sources its water from some of the world’s most untouched natural springs, ensuring exceptional quality while maintaining a careful approach to water collection.
At the core of its innovation is Interlocking Bottle Technology, a first-of-its-kind design that aims to reduce waste, optimize storage, and promote a more sustainable way to consume bottled water. “We believe sustainability isn’t just about the product—it’s about the entire experience, from sourcing to packaging to how it reaches the consumer,” says El-Khatib.
A Showstopping Presence at Davos 2025
As one of the most discussed brands at Davos 2025, One Water has established its reputation as an emerging standard in premium hydration. The company not only sponsored high-profile events but also hosted the exclusive One Water Soirée, a VIP gathering where world leaders, media, and top industry executives experienced firsthand what sets the brand apart.
Adding to its prestige, One Water was the exclusive bottled water served at the renowned Belvedere Hotel, the high-security venue where some of the world’s most influential figures meet behind closed doors. This placement helped elevate One Water’s status as a brand chosen by those who value both taste and impact.
Award-Winning & Industry-Disrupting
The Zenith Global Awards recently recognized One Water with the Best Innovative Technology Award, a notable achievement for the brand’s pioneering approach. As One Water continues to expand its reach, it aims to set new industry benchmarks, showing that luxury and sustainability can coexist in a meaningful way.
A Brand on a Mission
One Water isn’t just a product; it’s a movement. It represents a challenge to the bottled water industry and a reminder to consumers who care about both quality and the planet.
“This isn’t just about launching another water brand. It’s about rethinking the way the world hydrates, blending innovation with responsibility in ways that haven’t been explored before,” says El-Khatib.
For more information, visit www.drinkonewater.com or follow @onewaterglobal on Instagram.
Published by Drake M.