Skip to content

LOS ANGELES WIRE   |

May 15, 2025
Search
Close this search box.

Equity Prime Mortgage CEO Eduardo G. Perez Jr. Empowers People in Every Aspect of Business

Licensed mortgage lender Equity Prime Mortgage (EPM) is an Atlanta, GA-based lender with offices and services across the country. With a variety of mortgage products to offer, the dedicated professionals at EPM pride themselves on their quick and efficient closing process, catered to the needs of every client. Under the leadership of CEO and Co-Founder Eduardo G. Perez Jr., EPM has developed a notable and distinguished culture, driven by their motto to “Empower People More.” 

Founded in 2008, the company is rooted in a financial crisis that meant the organization’s leaders and employees had to overcome tremendous socioeconomic hurdles to gain momentum. But it clearly worked—as a company recognized as a member of the Inc. 5000, and with a leader named one of the “40 Most Influential Mortgage Professionals Under 40” by National Mortgage Professionals Magazine, EPM’s culture of overcoming challenges has set them up to thrive despite the current hurdles presented by the COVID-19 pandemic. 

Fostering a Culture of Empowerment 

Perez’s company does not limit its sights to just its customers or just its employees. Looking to bring the best opportunities and circumstances to every client, collaborator, partner, or staff member, EPM’s approach to empowerment has defined its mission in every decision. For consumers, they suit all financial needs by offering a wide variety of products. Where other lenders may only work with one type of borrower, EPM’s method allows for people of all financial and credit profiles to see cost-saving benefits in the process. For employees, EPM establishes an environment that encourages personal growth and self-actualization. With leaders setting the example of hard work, resilience, and dedication, the company focuses on fostering a positive atmosphere for each of its workers. Finally, for brokers, EPM gives back to the community by providing solutions that make everyone’s experience more efficient and enjoyable. 

A Mortgage Company Looking to Pay It Forward

As EPM seeks to “Empower More People” at every step of the way, their company takes a holistic approach and focuses on paying it forward. Recognizing the work that has gone into bringing the mortgage industry to where it is today, EPM looks to set the standard so that the generations to follow have opportunities and tools that are even better than those available today. Taking on outreach beyond buying and lending, Perez and team host events around education and awareness, culture and resources, broker success, and have recently reached beyond the boundaries of the typical mortgage industry, working with media ambassadors, and developing a lifestyle brand. 

Having overcome significant challenges as a company themselves, surviving two economic crises, EPM is dedicated to bringing the American people closer to the American dream, and showing them that it is still possible. The ability to own a home is a privilege that EPM looks to make accessible, understandable, and doable for every American who ever dreamed to do so. 

To work with EPM or learn more about their services, visit their website.

Ambassador

This article features branded content from a third party. Opinions in this article do not reflect the opinions and beliefs of Los Angeles Wire.