Art has emerged as a powerful medium for change in a world increasingly shaped by environmental challenges. Natalia Kapchuk, an internationally renowned artist and environmentalist, has dedicated her creative journey to raising awareness about the planet’s fragile ecosystems. Her latest project, The Lost Animals, is a striking mixed-media art series that brings attention to endangered marine species while urging collective action to protect them.
As a follow-up to her critically acclaimed The Lost Planet series, Kapchuk’s new works dive deeper into humanity’s impact on marine life. Blending creativity with activism, The Lost Animals is more than just an artistic endeavor—it’s a lifestyle statement that calls for environmental responsibility.
A Lifestyle of Advocacy and Art
Natalia Kapchuk’s artistic vision is deeply rooted in her passion for the natural world. Living between Dubai and London, she embodies a lifestyle that harmonizes creativity, philanthropy, and environmental activism. Her mixed-media sculptures, crafted from recycled fiberglass, flocking techniques, and hand detailing, testify to her belief that art should captivate and educate.
The inspiration behind The Lost Animals comes from the International Union for Conservation of Nature’s (IUCN) Red List, which highlights species at risk of extinction. Each sculpture in the series represents a unique marine creature, including the Blue Whale, Great Hammerhead Shark, and Hawksbill Sea Turtle. Kapchuk’s meticulous research and attention to detail result in pieces that are as visually stunning as they are thought-provoking.
“I’ve always been inspired by the beauty and mystery of marine life,” Kapchuk explains. “Through my work, I want to confront the critical threats these species face and encourage viewers to rethink their relationship with the environment.”

Art as a Lifestyle Movement
Kapchuk’s work transcends traditional boundaries, transforming art into a lifestyle movement that resonates with eco-conscious individuals. Each sculpture is a piece of art and a reminder of the interconnectedness of all life on Earth. The pieces explore themes of pollution, overfishing, and habitat destruction, weaving these urgent issues into their intricate designs.
For Kapchuk, creating The Lost Animals is as much about the artistic process as it is about fostering a sustainable lifestyle. Her eco-friendly materials and innovative techniques reflect her commitment to reducing her environmental footprint. This aligns with the growing global trend of sustainable living, where individuals seek to make more environmentally responsible choices in every aspect of their lives.
A Global Perspective
Kapchuk’s life and career reflect a global perspective that informs her art and advocacy. Born in Yekaterinburg, Russia, she began exploring art at a young age, inspired by her sculptor mother. After earning a degree in international relations, she furthered her education at Central Saint Martins and Chelsea College of Arts in London, where she refined her unique mixed-media techniques.
Her international lifestyle has taken her to some of the world’s prestigious art fairs and exhibitions, including the Saatchi Gallery in London, the Shanghai International Art Fair, and the India Art Fair. These experiences have shaped her understanding of global environmental issues and deepened her commitment to raising awareness through her art.
Kapchuk’s previous series, The Lost Planet, tackled environmental degradation and earned widespread acclaim. With The Lost Animals, she shifts her focus to the ocean, emphasizing the urgent need to protect marine species. Her works have found homes in private collections across the UK, UAE, France, and India, reflecting her broad appeal.
Blending Art and Action
Kapchuk’s art is not just about aesthetic appeal—it’s about driving action. Her sculptures have been showcased on public platforms such as London’s Oxford Street and New York’s Times Square, where they reach diverse audiences. By bringing her message to such visible locations, Kapchuk ensures that environmental advocacy becomes part of everyday life.
She also collaborates with organizations like the World Wildlife Fund, Plastic Oceans Europe, and Earthwatch Europe. These partnerships amplify her impact, demonstrating how art and activism can work together to create meaningful change.
In addition, her pieces have raised significant funds for environmental causes. Highlights include the sale of Saharan Sands for £27,940 at Phillips and The Vanishing Antarctica for $50,000 at the Global Citizen Forum Charity Auction. These contributions reflect Kapchuk’s commitment to using her art as a force for good.

A Lifestyle Exhibition
Kapchuk’s upcoming solo exhibition of The Lost Animals, set to debut in early 2025 in Dubai, will be a landmark event. The show will display her breathtaking sculptures and serve as a platform for discussions about sustainability and conservation. Attendees will be invited to engage with the exhibition’s themes and consider how they can incorporate eco-conscious choices into their lives.
For Kapchuk, art is not just a career—it’s a way of life. Her work encourages viewers to embrace a more mindful and sustainable lifestyle that prioritizes the planet’s health and its inhabitants. Through The Lost Animals, she continues to inspire individuals to take action, whether by supporting conservation efforts, reducing waste, or simply appreciating the beauty of the natural world.
Living the Message
Kapchuk’s lifestyle as an artist and environmentalist exemplifies how creativity and advocacy can coexist. Her journey from a small town in Russia to the global art stage demonstrates the transformative power of passion and dedication. By blending art with activism, she has created a life that celebrates beauty and drives change.
As The Lost Animals prepares to debut, it carries a powerful message: that we all have a role to play in protecting the planet. Whether through art, advocacy, or lifestyle changes, Kapchuk’s work reminds us that it’s never too late to make a difference.
For more information about Natalia Kapchuk and her work, visit kapchukart.com or contact her press team at FprBuro Communications Agency.
For more info, please contact FPRBuro Agency: www.kapchukart.com | London, UK
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Published by Elle G.