Meet Cristianna Hougland, the founder, and owner of Mushee Medicinal and Ātman Botaniceuticals, whose dedication to promoting well-being is matched only by her profound respect for the transformative potential of plant medicines, particularly mushrooms.
With over a decade of experience in the health and wellness space, Cristianna is not your average entrepreneur. She’s not in it solely for profit; her mission goes much deeper. For her, it’s about honoring the rich history of traditional mushroom use and harnessing their potential in a responsible and ethical manner.
In a recent interview, Cristianna shared her philosophy, stating, “Starting a mushroom company should never be solely about capitalizing on what’s popular. It’s about a deep respect for these organisms, their rich history of traditional use, and the desire to harness their potential responsibly.”
This ethos is evident in both of Cristianna’s ventures. Mushee Medicinal offers an adaptogen nectar, a sweetener alternative that preserves the full essence of mushrooms through a unique extraction method. It’s not just about creating products; it’s about educating and empowering people to harness the true potential of plant medicines responsibly.
Likewise, Ātman Botaniceuticals is pioneering a unique pathway for plant medicines to have a rightful place in the pharmaceutical world. With a focus on unique indications and affordability, Cristianna and her team are forging ahead to ensure that mushrooms are integrated into the pharmaceutical landscape with the utmost care and respect.
But Cristianna’s mission extends beyond her businesses. She’s on a quest to educate consumers about the importance of responsible sourcing and mindful consumption. “The unfortunate reality is that some enter the market prioritizing profits over honoring the essence of the mushroom and its true potential,” she laments. “We need to be discerning about the companies we choose to support”.
Through her social media platforms and website, Cristianna shares valuable information about the benefits of mushrooms and the importance of informed consent. She hopes to spark curiosity and empower readers to explore the holistic possibilities that nature offers.
In a world where shortcuts and exploitation abound, Cristianna Hougland stands as a beacon of integrity and responsibility. Her commitment to honoring the essence of mushrooms and empowering consumers sets her apart in a crowded marketplace. As the popularity of mushrooms in wellness continues to rise, Cristianna’s message serves as a reminder that true wellness is about more than just trends—it’s about respect, integrity, and a deep connection to nature.
To learn more about Cristianna Hougland and her ventures, visit www.musheemedicinal.com and follow her on Instagram at @cristiannamay, @musheemedicinal, and @atmanbotanicals.
Published by: Nelly Chavez