In life, people have many dreams they hope to pursue. But often, they end up leaving these dreams behind as they face a lack of motivation and support from others. Free University seeks to make a significant difference for these people. The brand seeks to push people toward achieving their goals and aspirations in life.
Free University is a members-only brand for clothing dedicated to glorifying self-investment, or the apparel company calls it “self-enrollment.” Its ultimate goal is to build an “authentic and genuine community” of individuals who are willing to invest and enroll in themselves. The brand pushes a vital message and seeks to inspire others to invest fully in the things they choose to do.
The team behind Free University has a clear vision in mind. They hope to create a space where individuals with ideas or dreams can turn to for guidance, direction, and encouragement. The platform is transparent with its supporters as it utilizes its journey to promote the message effectively. The trial and error process, the setbacks, and the progress are all shown to the members to provide a realistic view of their actual journey as a brand. The brand itself is a living proof that success is attainable if one is “willing to put the work in.”
To become part of the brand is a signal that these individuals are buying in the message. Free University wants to change the way consumers purchase clothing. More than purchasing for the looks, the company hopes that individuals also look into the message and hold it close to their hearts. The brand promotes its advocacy through iconic T-shirts, jackets, hoodies, sweat pants, tote bags, caps, and more, which feature inspirational and motivational messages.
Darrian Collins is the founder of Free University. When asked what motivated this entrepreneur to build the brand, he pointed out that it was a spontaneous personal experience of helping a friend for his business venture. With only two weeks of watching videos online, he quickly learned how to start an apparel printing business. From that moment, he made the business happen. “That experience opened my eyes to the possibilities around me, and I knew others could do the same with a little push to go for it,” said the brand owner.
Today, Free University continues to spark ambitions as it provides comfortable yet eye-catching and stylish apparel pieces that promote the critical message of investing in oneself. The brand also continues to give back to the community. In the future, it hopes to change more lives by spreading more positive messages, and it hopes to become a platform with many branches for creative needs.
In the end, Darrian encourages people to take the time to enroll in themselves. With or without Free University, each person should take a leap of faith and invest their goals and ambitions in life. “As long as our journey can help someone else … it is a win to us.”
To know more about Free University, please visit its official website.