The pursuit of dreams is at the core of most of the decisions people make in life. However, achieving said dreams is not always easy as people must navigate through the reality of life’s circumstances with its myriad pitfalls and setbacks.
At times, people fail and need help getting back up. Others may burn out and lose the zeal or desire to keep going. In these moments, having people who are willing to lift others and inspire them to reach for their dreams again is something most people need.
LaTraye’ Johnson, having had her share of pitfalls and struggles, braved the consequences of her adolescent mistakes to make herself into a success story. Now, through her company, she works with major labels, big companies, and up-and-coming stars in the music industry to redefine and inspire their future.
I am proof that your adolescent mistakes can come back to bite you, but I’m grateful that mistakes don’t define your future.
Queen City, Texas native LaTraye’ “Mz. Redcarpet” Johnson is a public relations executive operating out of Houston. She fell in love with music early, which she says was her first love and safe place. She would spend her weekends traveling from state to state doing talent shows and was usually found singing.
As she grew older and her love for music grew more profound, she was greatly influenced by James Prince. He inspires her to try and help people the way he did, like how James and his sister, Ronda Prince, do a holiday turkey and meal giveaway every year. Ronda Prince is a female boss who has a pit-bull-in-a-skirt approach, and LaTraye’ admires her for that.
In time, she realized that it had developed a passion; this would grow to become her predominant motivation and lead her to build her company Redcarpet Dynasty, in 2010.
Redcarpet Dynasty PR has been known to create custom campaigns for various up-and-coming artists, helping to realize their dreams and goals and to achieve breakthrough success at radio and other media platforms, setting the foundation for long-term success. Through these activities, artists will gain the recognition that results in maximum awareness.
Redcarpet Dynasty is passionate about guiding the process of an artist’s development and aims to become the number 1 go-to for any artist’s first releases. From radio promotion to tour promotion, internet marketing, direct consumer marketing, and consulting, the team creates a roadmap that capitalizes on crucial opportunities to give people the first foothold in their careers.
“I love helping the up-and-coming artists and small companies get started and work toward their dreams. I feel like God put me here to help” LaTraye’ Johnson said.
She has spent years learning the ins and outs of the music industry and now uses all those curated experiences to guide others with practical steps and the right information.
Ever since the COVID19 pandemic, Redcarpet Dynasty has placed substantial attention on independent artists and small businesses who need the extra push and motivation to grow their company or music brand more. Particularly in a time when a lot of things are unknown or unclear, the team uses a consultative approach in making sure all the necessary paperwork is intact so that those businesses and dreams continue to thrive.
To learn more about LaTraye’ Johnson and her company, visit her Instagram page.