With the amount of content made accessible and available to Internet users 24/7, brands are pushed to be always at their toes, creating pieces that are appealing enough to catch the attention of people who browse the virtual space. This saturation makes for a very competitive arena, and businesses, especially those based online, have to be both strategic and creative in their campaigns.
Twenty2 Media was established to serve as an instrument in the success of brands trying to expand their reach online. As a digital-first consulting agency and media brand, it specializes in the strategic creation and production of mission-driven brand identities and scroll-stopping content.
This emerging powerhouse is the product of the entrepreneurial acumen and extensive multimedia experience of Lexi Hill. Lexi is a graduate of the University of South Carolina, where she earned a degree in journalism and mass communications. After her graduation, she moved back home to Philadelphia to pursue further education and start her career in digital media and consulting. In addition to working full-time, Lexi manages to showcase her outstanding digital touch as the CEO of Twenty2 Media.
Lexi’s competence in the field is backed by years of experience in creating content for millennials and zoomers, learning what makes them tick, stimulates clicks, and more. And she makes sure to always pivot with the audience, continually evolving with their new, favorite platforms of engagement. This has made it possible for Lexi to become an authority in the content users want to read as well as the advertising that will make them click and the social media strategy that will push them to follow and subscribe.
Being part of the target demographic has helped Lexi to gain an in-depth understanding of the dynamics of brand reach. Knowing that millennials and zoomers can spot overly-conceptualized marketing strategies or fake PR communications from a mile away, Lexi offers organic strategies through Twenty2 Media.
Twenty2 Media takes pride in its real, to-the-point messaging. And this gives it an edge as it strategically crafts one-of-a-kind campaigns and fulfills its mission of creating a community and a resource hub for post-grad millennials and zoomers.
Since its establishment, Twenty2 Media has skillfully managed multiple large-scale programs. And it has also expanded to become a diverse brand, featuring editorial, podcast, and agency work. Most importantly, this media site has proved to be an essential resource for recent grads who have discovered that life after graduation is not only vague but also daunting. In recognition of the number of things that have not been taught in class, Twenty2 Media curates the best advice from leaders in multiple industries, allowing readers to learn from the best.
Through this consulting agency, Lexi is able to lend a helping hand to a diverse set of clients. In addition to helping brands achieve their goals through the full-service nature of Twenty2 Media, she delivers much-needed insights to the world’s twenty-somethings, inspiring them to go after their dreams and do so with the resources they need to succeed.Learn more about Lexi Hill and Twenty2 Media by visiting their website and Instagram page.