Over the past few years, the esports industry has established itself to become one of the most profitable industries in the globe, thanks to a large increase in viewership and revenue. One of the newer facets that have helped contribute to the industry’s growth is collegiate esports leagues. They continuously bring massive viewership numbers, much like other collegiate sports leagues.
To contribute to the growth of both the esports industry and collegiate esport leagues, the North American Collegiate League (NACL) has partnered with Mediabundance. The aim is to help put collegiate esports onto the world stage.
Founded by David Chen, NACL is an American non-profit esports & entertainment organization that hosts and streams video game tournaments & league play for scholarship prizes. The NACL aims to create a community that fosters communal relationships within the people in the world of esports. Whether they may be professional players, those who are looking to establish themselves in the scene, and even those who have little knowledge of the esports world but want to be part of it as well.
With collegiate scholarships being usually offered to students involved in traditional athletics, the NACL creates a platform where students involved in the continuously growing world of esports can also find a way to fund their education while doing something they love. This creates an opportunity for more students to pursue their passion while in school, making their individual lives more enjoyable while in pursuit of higher-level education.
NACL has already created a vast network in Asia, becoming the first Collegiate esports league to have streaming & TV rights throughout 7 different countries, including China, Hong Kong, Macau, Japan, South Korea, Taiwan & Malaysia. Wanting to expand this reach further, NACL has recently announced its partnership with marketing agency Mediabundance.
“We give gamers the ability to take their collegiate talent to a pro scene with global exposure, and our partnership with Mediabundance will enhance our network and coverage,” says David Chen, founder of NACL.
Mediabundance is a full-scale media agency based in New York City that is proven experts in global marketing & media strategy. The agency boasts decades of experience working with clients in the world business, sports marketing, multimedia, & technology, helping them.
“eSports and gaming are rapidly growing and will alter the way we consume sports for decades. With David Chen at the helm, NACL has been a true pioneer, adding new elements that will leave a legacy in the space. Mediabundance is honored, happy, and humbled to announce this partnership.” says David Moreno, Founding Partner of Mediabundance.
In a short period of time, the North American Collegiate League has already positioned itself to become one of the fastest-growing esports and entertainment organizations across the globe. On the other hand, Mediabundance has proven itself as a powerhouse in helping clients connect with the right audiences across the globe. With this partnership, the NACL and Mediabundance hope to work together to help expand the reach of the college esports circuit worldwide and contribute to the continuous growth of the esports industry.
To know more about the North American Collegiate League, visit their website or follow their social media accounts on Twitter and Instagram. Stream their content on YouTube and Twitch.
For more information about Mediabundance, you can visit its website or follow them on Twitter, Instagram, and LinkedIn accounts.