When it comes to caring for textured hair, whether curly, kinky, coily, or wavy, it’s more than just a routine. It’s a commitment, and no one understands that better than Jesseca “Judy” Dupart, the founder of Kaleidoscope Hair Products, a Black, woman-owned brand based in Atlanta, Georgia. Her journey is motivating and authentic, from styling hair in her bedroom to building a successful business.
From Bedroom Braids to Business Brilliance
Jesseca has been doing hair for as long as she can remember. What began with styling her father’s hair and helping friends in the neighborhood soon turned into a reputation for bold, trend-forward looks. While her parents urged her to pursue a traditional career in law or medicine, Jesseca continued to pursue her passion, one client at a time. Over the years, her talent and dedication garnered a loyal following.
In 2013, she opened Kaleidoscope Hair Studio. Within six months, it was thriving. But a few months later, everything changed when a devastating fire destroyed the salon. Instead of giving up, Jesseca chose to rebuild, with more clarity, focus, and drive.
Kaleidoscope’s Growth: Innovative Marketing and Notable Outcomes for Growth Serum for Hair
By April 2014, the salon had reopened, stronger than before. Jesseca soon launched her own product line and used social media in unexpected ways to spread the word. Her viral “Edge Police” campaign, where she and friends slicked down edges in cop costumes, was recorded on a phone and struck a chord. It generated significant attention and led to substantial product sales, capturing attention from influencers and media outlets nationwide.
Today, Kaleidoscope offers a wide variety of styling and treatment products, including well-loved options for textured hair.
From Stylist to CEO
Jesseca stayed behind the chair even after Kaleidoscope began earning six figures each month. She didn’t retire as a stylist until 2017, after reaching her first significant milestone. Stepping away gave her the time and energy to focus fully on building her brand and expanding its impact. Through hard work and strategic thinking, Jesseca turned her vision into a successful business.
Today, you can find Kaleidoscope products in major retailers like Target, Walmart, and Sally Beauty. Jesseca also runs KaleidoKares, a nonprofit focused on giving back to those in need. In 2018, she earned recognition in the Guinness World Records for a holiday toy giveaway hosted in the Superdome.
Jesseca and her wife, hip-hop artist Da Brat, starred in the reality show “Brat Loves Judy” on WE TV and have made multiple appearances on “Love & Hip Hop Atlanta,” bringing even more visibility to their story and mission.
Why This Curl Serum Stands Out

*Images sourced from Kaleidoscope Hair Products
Whether you’re looking for a nourishing hair serum for wavy hair or a growth serum for hair, Kaleidoscope aims to deliver what textured hair might actually need: moisture, definition, and support for healthy growth.
Jesseca understands the community she’s creating for. Her voice resonates, and her customers value her because of their positive experiences.
Looking Ahead: Kaleidoscope’s Impact on Hair Serum for Wavy Hair and the Future of Beauty
Jesseca Dupart’s path from stylist to CEO offers more than a model of business success. It’s a demonstration of resilience, creativity, and the power of staying rooted in community. As Kaleidoscope grows, its story remains anchored in the everyday realities of textured hair care: the need for black hair care products that work, voices that resonate, and representation that matters. Looking ahead, Jesseca’s work signals a broader shift toward beauty that’s inclusive and intentional.
Disclaimer: The content in this article is intended for informational purposes only and reflects the personal experiences and opinions of Jesseca “Judy” Dupart, founder of Kaleidoscope Hair Products. While Kaleidoscope’s products have been positively received by many customers, individual results may vary. The effectiveness of these products for hair care is not guaranteed and should be evaluated based on personal experience. Always perform a patch test before using any new hair product to avoid potential allergic reactions. If you have any concerns about the suitability of a product for your hair or skin type, consult a healthcare professional.