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June 25, 2025
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Performance Art in the AI Realm: Shuhan Sheng’s Journey from Concept to Beyz AI

Performance Art in the AI Realm Shuhan Sheng's Journey from Concept to Beyz AI
Photo Courtesy: Shuhan Sheng

By: Jay Feldman

In the rapidly evolving landscape of artificial intelligence, where machines are increasingly tasked with roles once held by humans, a groundbreaking venture emerges. Beyz AI, founded by Shuhan (Robert) Sheng, a visionary interaction designer from Waterloo, Canada, is redefining the dynamics of business communication and recruitment processes. This is not just a story of technological innovation but a narrative of creative resistance, entrepreneurial spirit, and the quest for a more equitable professional world.

From Observation to Inspiration

The inception of Beyz AI is a tale of acute observation and visionary action. During a particularly tense recruiting season, Sheng witnessed firsthand the challenges job seekers faced, often being swiftly filtered out by AI recruiters without a chance to showcase their true potential. This reality sparked a pivotal question in Sheng’s mind: If AI can recruit, why can’t AI represent candidates?

Armed with his background as an interaction designer and driven by a desire to bridge the gap between human potential and AI assessment, Sheng embarked on a journey to create Beyz AI. His idea was simple yet revolutionary – to develop an AI that could not only simulate the perfect interviewer but also serve as an invaluable tool for interview training, helping users navigate the often daunting landscape of job interviews with confidence and insight.

Transforming Challenges into Opportunities

The road to realizing Beyz AI was fraught with challenges. Developing an AI sophisticated enough to understand and adapt to the nuances of human communication required not only technical expertise but a deep empathy for the user experience. Sheng and his team dedicated over a year to meticulous development, aiming that Beyz AI could genuinely meet the needs of its users.

The effort paid off spectacularly. Upon launch, Beyz AI quickly captured the imagination of the public, achieving over 50K views on social media platforms like Instagram and TikTok within days. Its appeal was universal, attracting 230K users globally and earning a spot in the prestigious Velocity Incubator’s Corner Stone project in Waterloo, Canada.

Beyond Interviews: A Vision for the Future

While Beyz AI initially focused on revolutionizing the interview process, Sheng soon realized the potential for broader applications. The same principles that made Beyz AI an effective interview coach could be applied to enhance communication in business meetings, negotiations, and beyond. The vision for Beyz AI began to expand, aiming to become a personal AI advisor for every individual, capable of navigating the complexities of communication across various industries and scenarios.

A Personal Journey of Growth and Discovery

Sheng’s journey from observing the pitfalls of AI recruitment to founding Beyz AI is a testament to the power of innovative thinking and entrepreneurial resilience. It highlights the importance of questioning established norms and leveraging technology not just for efficiency but for empowerment.

As Beyz AI continues to evolve, it stands as a beacon of hope for those navigating the professional world, a reminder that innovation can indeed humanize, equalize, and revolutionize the way we communicate. Shuhan Sheng’s story is not merely about the creation of a product but about the relentless pursuit of a vision that seeks to make the professional landscape more accessible, equitable, and efficient for all.

Published by: Holy Minoza

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