It’s not every day that a new artist comes in and breaks radio waves so impactfully at first instance. But that’s what happened when hip-hop sensation Senior started dropping his tunes on music streaming platforms. In such a short amount of time, the musician has gained a strong fan base and collected hundreds of thousands of music streams in a matter of months.
Senior is one of today’s most notable breakthrough hip-hop acts. An entrepreneur by profession, James William Awad has decided to put his passion for music into action. And in record-breaking fashion, his tracks have slammed playlists on Spotify, Deezer, YouTube, and Soundcloud. Already, James has broken so many barriers. His Spotify account now carries a verified artist status and gathers over 33,000 listeners every month. His YouTube channel has followed suit and gathered over 85,000 collective streams. On Soundcloud, Senior has over forty-one thousand streams. And all that attention came solely through two single tracks, “Trust in Me” and “Alexandra.”
Today, the artist gears up to drop twelve fresh and hard-hitting tracks through his debut album I Feel Better Alone, which Senior has earmarked for an October 15 release. For senior fans who can’t wait that long, the artist is giving one track ahead of schedule and releasing his song “Made It Bigger” this September 30, 2020.
Senior is a unique artist with a firm grasp of reality. He translates his life experiences into highly relatable songs with messages that inspire people to keep pressing forward. As a singer, Senior is highly relatable, driving an array of emotions and songs that people can connect with at first instance.
From the time he was 13 years old, James William knew that music was in his DNA. He and his brother would sing all the time. Soon the duo would develop a music prowess that had people reeling in to listen to them. It was only recently that Senior decided to take music seriously. He started by releasing snippets and samplers of his tracks on his Instagram account. The reception was phenomenal. That point was a sign that it was time for Senior to rise above the ashes.
Though life has not been easy for Senior, he always looks to his closest relationships for strength. He has a high value for deep connections and draws motivation from those closest to him. Aside from family, Senior also draws inspiration from his co-workers and employees. As a business owner, James William has experienced tremendous growth. Today, his companies employ a hundred people all across Canada.
“I love music,” declares Senior. “I love the connection it brings between people and the rollercoaster of emotions it can bring. I believe music is one of the best ways to communicate and to share stories.” To Senior, what matters most in life is love. His drive comes from a love for music and a love for connecting with people at a soul level.
The hip-hop artist has experienced much success in a short amount of time. Yet with more tracks up for recording and release and more love to give to the world, there’s no knowing what heights he will reach next.