A subtle shift is occurring in Los Angeles — one that envisions artificial intelligence not just as a digital assistant, but as a partner in personal growth.
At the core of this shift is SoftAware, a new platform founded by entrepreneur and cognitive researcher Jenya Romanova. Combining psychology, education, and advanced AI, SoftAware doesn’t merely offer features — it offers a personality. The kind of AI you could potentially live with, or even the kind of person you might aspire to become.
What Is SoftAware?
SoftAware is an innovative system where AI avatars and humanoid robots are more than just interfaces — they are designed to be digital personalities. Each avatar is crafted using cognitive, emotional, and behavioral models to reflect a particular mindset, style, and presence.
Rather than simply listening to a podcast or reading a self-help book, imagine interacting with an AI on a daily basis that embodies the mindset you may be striving for. With SoftAware, the AI evolves with you over time, adapting to your growth and learning patterns. Whether it’s a more focused, creative, or resilient version of yourself, SoftAware could assist you in exploring these possibilities. This personalized growth journey makes the platform stand out in a crowded landscape of generic tools.
How It Works
- Set Your Goal: For instance, “I want to improve my focus and self-discipline.”
- Platform Selects a Framework: SoftAware selects a personality framework that aligns with your goal.
- AI Engagement: Your AI mentor begins interacting with you, offering reminders, coaching, challenging, and even disagreeing, in a manner similar to a real human who embodies the values you are looking to incorporate. This back-and-forth creates a dynamic relationship with the AI that feels more like an authentic mentorship.
Who’s Behind It?
Jenya Romanova is a serial entrepreneur with expertise in psychology, education, and venture capital. Over the past decade, her work has centered on cognitive transformation and intentional habit design. SoftAware represents the next phase in her effort to merge technology with human development.
“We often spend significant time trying to find ourselves or build better habits. What if the version of you that you’re working toward could be supported through a digital companion?” says Romanova. Her vision goes beyond just solving problems; it’s about empowering individuals to reimagine their lives.
Why It Matters
While AI has made great strides in answering our questions, the next step is AI that encourages the right types of questions — those that could foster self-awareness, decision-making, and personal change.
SoftAware aims to explore this potential, and it is already integrating with real-world humanoid robotics to create environments shaped by responsive digital minds. This integration is designed to push the boundaries of personal growth by providing a truly interactive experience.
A New Kind of AI
SoftAware isn’t just artificial intelligence.
It’s aspirational intelligence.
It’s an AI that may help you move closer to the person you envision yourself becoming. With SoftAware, the future of personal development is truly in your hands.
Author: Jenya Romanova
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