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May 14, 2025
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Want Cheese Without the Side Effects Of Dairy? Just Say Pleese®

Want Cheese Without the Side Effects Of Dairy Just Say Pleese®
Photo Courtesy: Kobi Regev

Pleese Foods Inc., a pioneering plant-based cheese company, is making waves in the culinary world with its innovative and allergen-free products. Founded in New York City by a dedicated couple who ditched dairy but couldn’t part with pizza, Pleese® Cheese has quickly become a favorite among those seeking delicious dairy-free options on their favorite comfort foods. 

Developed in collaboration with pizzeria owners across NYC, Pleese® is meticulously crafted in an allergen-free facility in Wisconsin, without the use of dairy, soy, nuts, corn, gluten, or bioengineered ingredients. Instead, it is made with wholesome ingredients like fava beans, chickpeas, and potatoes. This unique composition allows consumers to enjoy their favorite foods without the side effects of dairy.

The story of Pleese® is as compelling as its product. Created by husband and wife Kobi, a pizza guy and Abev Regev, a teacher, Pleese® was born out of a desire to ensure the highest quality ingredients and an authentically delicious experience. What began as a kitchen experiment has now grown into a product available in over a hundred restaurants, delis, and schools across the East Coast, with plans to expand to West Coast restaurants soon. 

The name “Pleese” is not just a clever play on the words, “Plant Cheese,” it embodies the founders’ vision of hearing kids say “Pleeeese” when ordering pizza. Pleese® was specifically designed for people who are lactose intolerant or have food allergies, ensuring that no one has to settle for a “weird” pizza at a party.  The founders believe that you don’t have to follow any particular diet to enjoy the benefits of plant-based cheese. Pleese® a versatile option that everyone can enjoy, whether they’re vegan, lactose intolerant, or simply looking for a healthier alternative to dairy. As the company continues to grow, its impact on the dairy alternative sector is becoming increasingly significant. 

What sets Pleese® apart from its competition is the passion of its founders, who are parents themselves. They created this product to help kids with food allergies feel included when dining out or attending parties. This personal touch and commitment to quality have resonated with many, making Pleese® a standout in the dairy alternative sector.

Want Cheese Without the Side Effects Of Dairy Just Say Pleese®
Photo Courtesy: Kobi Regev

Pleese® cheese is doing for the dairy alternative sector what Oatly did for plant-based milk, bringing much-needed awareness and options to the market. The company’s mission is to make delicious, high-quality, dairy-free cheese accessible to everyone, regardless of dietary restrictions.

Want Cheese Without the Side Effects Of Dairy Just Say Pleese® (3)
Photo Courtesy: Kobi Regev

The company’s innovative approach and dedication to quality are helping to shift perceptions and expand the market for plant-based products. By providing a delicious and allergen-free cheese option, Pleese is ensuring that everyone can enjoy their favorite comfort foods without compromise.

The founders are actively involved in raising awareness about food allergies and promoting inclusivity in dining. By partnering with schools, restaurants, and community organizations, Pleese® is helping to create a more inclusive food culture where everyone, regardless of dietary restrictions, can enjoy great-tasting food.

By choosing plant-based ingredients and ensuring their products are free from common allergens, Pleese® is contributing to a more sustainable and inclusive food system. This commitment to sustainability extends to their packaging and production processes, making it a responsible choice for eco-minded consumers. 

Pleese® is poised to become a national leader in the dairy alternative sector. The founders’ vision of making delicious, allergen-free cheese accessible to all is well on its way to becoming a reality, thanks to their dedication and the growing demand for plant-based options.

Want Cheese Without the Side Effects Of Dairy Just Say Pleese®
Photo Courtesy: Kobi Regev

If you would like to see Pleese® available in a restaurant near you, let the owners know that the product is available for bulk purchase on webstaurantstore.com, or through Performance Food Group, with consumer products launching soon on www.saypleese.com – be sure to follow @pleesecheese on all social platforms to learn when it will be available as an option at a restaurant near you.

Published by: Holy Minoza

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