Success in today’s world requires a lot of work, mainly because the journey toward success is crowded, and it takes a masterstroke to strike gold. Knowing this, DJ Willingham turned his love for sneakers into a business and has built a successful brand out of that love. While at it, he’s also making sure he shows other people how to achieve the same through his learning platform, DJ Sneakerhead Academy.
DJ Willingham’s highlight is his love for sneakers and making himself recognizable for not just loving sneakers but building a business out of selling sneakers and recommending sneakers to other sneakerheads. He has become a strong force in the entrepreneurship world with his many other business ventures in real estate and Airbnb.
Launching himself on YouTube, where he hosts a show, DNA Show, DJ Willingham became a well-known name in the sneakers industry and is inspiring a new wave of sneakerheads who are interested in becoming entrepreneurs. His knowledge about sneakers and tips on buying and taking care of them has helped him build a massive following of 290,000 subscribers on YouTube. He also leverages other social media platforms where he shares his content and interacts with his followers.
DJ Willingham’s DJ Sneakerhead Academy has been pivotal in teaching different ways to break into the sneakers industry as an enthusiast looking to become an entrepreneur. The platform also teaches the different ways to build a successful brand. There are courses available for people to learn and implement the tips and steps they learn in their various personal ventures.
Using technology, DJ Willingham has proven that success is attainable for anyone who can take the right steps and implement key strategies in their journey in the business world. He collaborated with tech company Kajabi to help his brand take off, and today, he’s better for it. With the two platforms, he has been able to host events more effectively, implement efficient marketing tools, interact with his audience on a more personal level and deliver coursework to his students.
As a successful brand influencer, DJ Willingham is all about showing how analytics and audience interaction help build a strong brand. “The power of the internet is insanely strong! It has created many opportunities to share your love for shoes, sell them, or even build friendships through the same passion. So, when you understand how it all comes together and works, you will be able to make the most of the opportunities these tech platforms provide and win massively,” he said.
In his latest episode, DJ unboxed a $500,000 Sneaker Mystery Box courtesy of the LA Shoe Store Untied. In the video, he comes across with grails and coveted sneakers like the Jordan 4 Travis Scott Purple Friends and Family, the Nike SB Dunks Orange Lobster, the Jordan 1 Diors and some other crazy finds. Aside from the unboxing, DJ also revealed his sneaker giveaway for the month of March. More details available by clicking here.
DJ Willingham hopes to take on the NFT world next and explore 3D printing in his ventures. He has seen the potential of NFT projects and wants to get in on that. He also encourages everyone to go after their dreams and make the most of any opportunity that comes their way. “Your dreams may not make sense to everyone, but as long as it does to you and you see room for growth and progress, go for it. Keep doing you, provide value and be consistent. Success is yours,” DJ Willingham said.
