By: One World Publishing
There was a time when landscape design was considered a luxury—an exclusive service marked by high costs, complex blueprints, and limited access for everyday homeowners. For many, creating a dream yard meant relying on guesswork, DIY attempts, and inconsistent results. ShrubHub, a national landscape design company, aims to change that. By combining professional expertise with cutting-edge 3D technology, ShrubHub strives to make outdoor transformations simple, affordable, and accessible to homeowners across the country.
The national design company has quietly become one of the most talked-about disruptors in home improvement, not by creating trend-chasing outdoor spaces, but by making good design more accessible. They’ve reduced landscaping’s gatekeeping, its jargon, and its price tag. And in its place, they’ve built something approachable, intuitive, and—in many cases—affordable.
“At the core, we believe every homeowner could love their outdoor space,” says David, one of ShrubHub’s co-founders. “Not just the ones with big budgets or designer friends.”
David and his longtime friend and co-founder, Scott, started ShrubHub with a simple but ambitious goal: to democratize outdoor design. The two met in college, then went on to build careers on very different tracks—David in environmental economics, Scott in high-end landscape architecture. Two decades later, they reunited with a shared question: why is it still so hard, and so expensive, for people to design their yards?
ShrubHub was their answer.
Their platform is built around a four-step process that walks homeowners from inspiration to implementation, aiming to minimize confusion or sticker shock. It begins with choosing a design package (most under a few hundred dollars), then moves into a phone consultation with a landscape designer who helps translate vision into a viable layout. The third step delivers a 3D rendering tailored to the client’s home, climate zone, and aesthetic. And finally, the client can opt to purchase recommended plants directly through ShrubHub or get connected with trusted local contractors to complete the project.
“It’s not DIY,” Scott explains, “but it is DIFY—‘do it for you,’ with your input and your style guiding the whole thing.”
The 3D renderings, a signature of the company, offer more than just a pretty picture. They help address the biggest barrier homeowners face: the inability to visualize the end result. For clients, it’s often the moment things finally click.
One homeowner in Arizona described it this way: “I cried when I saw the design. It was like someone had read my mind and made it better.”
But what helps set ShrubHub apart isn’t just the clarity of the visuals—it’s the mindfulness of the design. The company prioritizes climate-smart choices, frequently recommending native, drought-tolerant plants and layouts that conserve water while still looking lush. With a staff of professional horticulturists and designers trained across every growing zone, the service is tailored to support thriving landscapes, not just survive, in each homeowner’s unique conditions.
That care has earned ShrubHub more than outstanding reviews. The company has received industry accolades like the Stevie Award for innovation. Over a significant number of homeowners have used the platform, many coming away with the same response: “Why didn’t I do this sooner?”
ShrubHub isn’t trying to compete with boutique landscape firms or push flashy garden trends. It’s doing something far more unexpected—making outdoor design feel like something anyone can approach. No overwhelming decisions, no inflated prices, no confusing plant lists. Just beautiful, functional, personalized yards, created with a blend of tech and human touch.
Looking ahead, the founders see even more potential to grow. Possible plans include expanding their contractor marketplace, incorporating augmented reality tools, and offering curated packages for edible gardens, pet-friendly yards, and even meditation zones.
“We’re building more than landscapes,” David says. “We’re building confidence. We’re helping people feel proud of their space—and that’s something we believe everyone should have access to.”
In a culture that’s increasingly revaluing home and time spent outdoors, ShrubHub seems right on cue. For the modern homeowner who wants elegance without ego, the company offers a path forward—step by step, shrub by shrub.
Explore design packages and begin your own transformation at ShrubHub.com. You can also follow their latest outdoor makeovers on Instagram, Facebook, and Pinterest.
Published by Joseph T.
