The fitness industry is rife with opportunities. These opportunities come in many forms, such as opportunities for better health, opportunities to help others achieve their fitness goals, and opportunities for business growth in an ever-evolving industry. As such, it takes a versatile individual to claim success on all fronts of the industry, and Leila Hormozi has all the necessary traits to get to the top.
Leila Hormozi is a first-generation Iranian-American entrepreneur, investor and philanthropist who took a leap of faith and dove into her passion for fitness. Seamlessly blending her goal-driven attitude with her entrepreneurial prowess, she was able to launch and scale multiple eight-figure businesses, including Gym Launch.
A little bit of history, in 2015, Leila Hormozi began her fitness journey when she moved to Orange County, California. At the time, she was but a fledgling trying to learn the ropes of the fitness industry while consistently focusing on the grind and honing her craft. She was highly recognized for her immense drive to succeed, which she heavily complemented with hard work, grit, and relentless passion.
In 2016, only a year after moving, she became the top-selling personal trainer in the region and was able to maintain her high status for the rest of her fitness career. Eventually, she met her husband, Alex, and together began a gym turnaround business. This was the start of a beautiful partnership, not just in business but also in life.
After their turnaround business experience, the power couple was hard at work on packaging their process into a licensing model that scaled to over more than four thousand locations in a span of four years. Throughout that four-year period, Leila founded and scaled three other companies to more than $120 million in cumulative sales across the board in four different sectors: software, service, e-commerce, and brick and mortar. More impressively, she did all of this without taking on outside capital.
Leila Hormozi eventually gained a board position in each of her companies due to her hard work and dedication. This allowed her to become one of the co-founders of Acquisition.com, a holding company for all of Leila Hormozi’s business ventures. The company is responsible for over $100,000,000 in yearly revenue across a variety of industries. Furthermore, it also acts as a platform for investing her wealth, including both monetary and intellectual capital, into other businesses.
The portfolio is based on her investment thesis focusing on asset-light, high cash flow, and sales-focused digital products companies that primarily revolve around software and e-learning. Overall, Leila Hormozi has built a pristine reputation in scaling business through flexible infrastructures and creating management systems that create positive work environments. In turn, this bolsters performance levels on a wide scale, ensuring the sustainability of the business in the long run.
Leila Hormozi is also adept at recognizing high-level talent when she sees it. This has allowed her to work with the cream of the crop recruiting experts who eventually become the lifeblood of an organization. Apart from her thriving business ventures, she is also busy advancing equal access to education and encouraging entrepreneurship in underprivileged communities in her spare time.