Image Commercially Licensed From: Unsplash
Mini Mani Moo® Beauty is expanding its reach in the beauty industry. The company, which started as an Internet sensation in 2014 with its revolutionary nail products, has now launched clean luxury skincare lines for both women and men. The new lines, Ms. Moo™ and Toro Cosmeceuticals™, offer a combination of luxury and affordability while focusing on scientifically proven, clean ingredients.
According to Andreina Landis, CEO and co-founder of Mini Mani Moo® Beauty, the products are “curated in the Mediterranean with scientifically proven clean ingredients. We’ve created luxury yet affordable skincare products that are vegan, cruelty-free, and free of parabens and sulfates. We minimize plastic, opting instead for our heavy stylish glass bottles.”
What makes Mini Mani Moo® Beauty unique is its standing as one of the few young, Latin, female-owned, international beauty brands. The products are sold in thousands of retail stores worldwide, including big names like Sally Beauty, Nordstrom, HSN, and many other smaller stores and salons across the US. The company also delivers its products directly to customers’ doors anywhere in the world, making it a truly global brand.
While the brand has seen rapid growth, it also faces daily concerns regarding managing supply chain issues, inventory control, and logistics on a global scale. But Mini Mani Moo® Beauty isn’t backing down. Mark Landis, COO and co-founder, said, “We use technology to help fuel our rapid global growth and operate as a successful small company.
The brand has over 600 million video views worldwide from thousands of customers all over the world who use its products and post videos about them. According to Andreina, their biggest selling markets are in the US, the UK, Canada, the EU, Australia, and Mexico. The brand has trademark protection in these regions and recently received its trademark in Japan, with Tokyo as its next target. The brand has also set its sights on expanding into Dubai and the rest of Southeast Asia. “We want to continue to grow our product line and expand into the rest of the world that we’re not in yet,” said Andreina.
Mini Mani Moo® is not a brand that plans to blend in with the rest of the beauty industry. Instead, it is determined to disrupt and shake things up, using innovative ideas and a commitment to clean beauty to stand out from the crowd. With over 350 products in its line, Mini Mani Moo® Beauty will continue expanding its product line and worldwide customer base.
Mini Mani Moo® Beauty truly stands out in the beauty industry. The brand is making waves with its combination of luxury, affordability, and scientifically proven clean ingredients. With a focus on global expansion, the brand is set to continue making its mark and bringing its unique, innovative approach to beauty to customers worldwide. So, whether you’re looking for the latest skincare products or want to support an ethical and sustainable brand, look no further than Mini Mani Moo®.
