While the world is learning to pick itself up again amidst the global pandemic, more people have grown aware of the many crises occurring around the world. People have started paying more attention to the environment by forming organizations striving to make their homes a better place to live in. Ocean Project is among the companies that have taken responsibility for the ocean’s wellbeing.
Ocean Project is a unique company that uses its revenue to fund other organizations that make a difference to save marine life and clean oceans. The company executes its advocacy by creating and selling unique jewelry that resembles different animals from the sea. Each piece is more than just a cute sentimental gift as they allow the buyers to keep track of the animal of their choosing.
The brand utilizes state-of-the-art technology that lets them track marine life in their oceanic journey. Ocean Project wants to keep its customers involved. By allowing them to follow the animals, they are actively participating in the mission and witnessing life in their unforgettable journey in the open seas. The jewelry also doubles as a conversation starter with friends and family. Once they open up about the piece, customers can share their mission to clean the waters and preserve life.
Ocean Project takes great pride in its mission and boasts about its quality and customer support quality. The importance of their mission sets the standard for their service. “At Ocean Project, we try to keep our customers engaged on what is going on in the world and how their little purchase of $25 can create a huge impact.” Although many other organizations are working towards the same goal, Ocean Project’s tracking system puts them on a different level.
The brand was created when its founders were walking along the beach. As they approached the shores, they were horrified to see that among the typical trash lying around were animals tangled in the plastic. “This sank our hearts and felt like we needed to do something about all the marine life that was getting affected by plastics in our oceans,” the founders confessed. They started going deeper into research and learned about the magnitude of the issue.
Every day, hundreds of thousands of marine life are killed by plastics and commercial fishing industries. Ocean Project was born to help them understand how vital the ocean is. With the ocean responsible for 70% of the world’s oxygen, they wanted to play a part in ensuring that the world still had a home to live in. By selling unique jewelry, Ocean Project has been instrumental in cleaning the ocean and preserving marine life.
While they have been donating since the genesis of the brand, the team behind Ocean Project expects they will be able to generate more revenue to donate to organizations. The brand hopes to grow its community and create a more significant impact as it spreads awareness.