Yeezy opened its first flagship store at 4317 Beverly Boulevard in Los Angeles on November 4, 2026, alongside its Season 01 runway presentation. Founded by Ye, formerly known as Kanye West, the fashion label held its first major runway show in more than four years, bringing its latest collection to a dedicated retail location in the city.
Key Takeaways
- Yeezy opened its flagship store at 4317 Beverly Boulevard in Los Angeles
- The location is identified as Yeezy Flagship Droam 1
- Yeezy held its Season 01 runway presentation on November 4, 2026, at 8 p.m.
- The event marked the brand’s first major runway presentation since October 2022
- Ye founded the Yeezy label, which is known for its clothing, footwear and streetwear collections
Yeezy Establishes a New Flagship Location in Los Angeles
Yeezy’s Los Angeles flagship, named Yeezy Flagship Droam 1, marks the fashion label’s move into a dedicated brand-operated retail space. Located on Beverly Boulevard, the store also served as the venue for its Season 01 runway presentation.
The opening adds to recent fashion and sportswear retail activity in Southern California. Earlier in 2026, Anta’s Beverly Hills flagship opened as the Chinese sportswear company expanded its physical retail presence in the United States.
For Yeezy, the Beverly Boulevard location brings its retail and collection presentations into one setting. The opening follows a period in which the brand primarily sold apparel through its website while expanding footwear distribution through retailers such as JD Sports.
The flagship also provides a permanent physical location associated with Yeezy’s current fashion activities, rather than relying exclusively on online sales and temporary presentation venues.
Season 01 Runway Show Takes Place on November 4
Yeezy held its Season 01 runway presentation on November 4, 2026, at 8 p.m. local time at Yeezy Flagship Droam 1. The event marked the label’s return to a major runway format following its Season 9 presentation in Paris in October 2022.
Instead of using a conventional straight runway, the Los Angeles presentation featured models moving around a large white structure inside the venue. The collection included predominantly monochromatic looks, continuing Yeezy’s association with minimal designs and neutral color palettes.
The event brought together figures from fashion and entertainment. Attendees included Kid Cudi, Big Sean and 2 Chainz, while Ye’s daughter North West and his wife Bianca Censori were also present. The presentation was streamed on Kick.
Season 01 also introduced a new collection title following the brand’s earlier numbered seasons. Although Yeezy has continued releasing products since its previous runway show, the November event represented its return to a full-scale fashion presentation.
Ye’s Fashion Label Expands Its Independent Retail Presence
Ye founded Yeezy and developed the label through apparel collections and footwear collaborations. The brand became associated with sneakers, casual clothing and streetwear, including products released through partnerships with Adidas and Gap.
Both major partnerships ended in 2022. Adidas terminated its relationship with Yeezy in October of that year following Ye’s antisemitic remarks, ending a longstanding footwear collaboration.
Yeezy subsequently continued selling products independently, including apparel released through its direct-to-consumer website. In 2026, the brand also expanded footwear distribution through JD Sports.
The Beverly Boulevard flagship introduces another retail channel for the company. By hosting Season 01 at the same location, Yeezy connected the opening of its store with the presentation of its current fashion collection.
Los Angeles Provides the Setting for Yeezy’s Runway Return
Los Angeles hosted both the flagship opening and the Season 01 presentation, bringing two elements of Yeezy’s retail and fashion operations together on Beverly Boulevard.
The city also accommodates a range of fashion, footwear and streetwear events. In October 2026, ComplexCon’s Los Angeles event brought together clothing brands, sneaker releases, vintage retailers and music programming.
Unlike a multi-brand convention, Yeezy’s November presentation focused on a single label and its new retail space. The decision to use its own flagship gave the collection a location directly associated with the brand.
The November 4 event established Yeezy’s return to runway presentations while introducing its Los Angeles flagship. Together, the developments represent the latest stage of the brand’s independent retail and fashion activities.
Frequently Asked Questions
Where is the new Yeezy flagship store in Los Angeles?
The Yeezy flagship store is located at 4317 Beverly Boulevard, Los Angeles, California. It is identified as Yeezy Flagship Droam 1.
When did the Yeezy Season 01 runway presentation take place?
Yeezy held its Season 01 runway presentation on November 4, 2026, at 8 p.m. local time in Los Angeles.
Who founded the Yeezy fashion brand?
Ye, formerly known as Kanye West, founded Yeezy. The fashion label is known for clothing, footwear and streetwear collections.
What is Yeezy Flagship Droam 1?
Yeezy Flagship Droam 1 is the brand’s Los Angeles retail location on Beverly Boulevard. It also hosted the November 4, 2026, Season 01 runway presentation.
When was Yeezy’s previous major runway presentation?
Yeezy’s previous major runway show was its Season 9 presentation in Paris in October 2022. The November 2026 event marked its return to a full-scale runway format after more than four years.
